Home Decor

Role: Design Lead

The Opportunity: The objective was to drive incremental sales and motivate customers to decorate with Shutterfly Home Decor products.

The Outcome: Worked closely with the merchandise team to curate a versatile collection
of on-trend styles to suit every personality and space whether it be modern, traditional,
rustic or global. I also concepted, designed and assisted in photo art direction for the
Home Decor catalogue.